Access to information in word of mouth marketing within a cellular automata model. (English) Zbl 07865569
MSC:
91B42 | Consumer behavior, demand theory |
90B60 | Marketing, advertising |
37B15 | Dynamical aspects of cellular automata |
91B42 | Consumer behavior, demand theory |
90B60 | Marketing, advertising |
37B15 | Dynamical aspects of cellular automata |