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About

I am a world-renowned expert in product management. Through my companies Product…

Highlights

Articles by Melissa

  • A Decade of Product Management

    A Decade of Product Management

    I've been reflecting on the last decade in Product Management. We've come a long way but we still have far to go.

    42 Comments
  • Student Spotlight: Kristen Ablamsky

    Student Spotlight: Kristen Ablamsky

    Product Institute is an online school for Product Managers looking to level up their skills. We’re featuring some of…

  • Product Institute Student Spotlight: Dave Masters

    Product Institute Student Spotlight: Dave Masters

    Product Institute is an online school for Product Managers looking to level up their skills. We’re featuring some of…

  • Finding the Truth Behind MVPs

    Finding the Truth Behind MVPs

    If you’re interested in learning more about MVPs, I’m running a one day workshop in Paris on June 14, 2016. More…

    2 Comments

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Experience & Education

  • Product Institute

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Publications

  • Product Operations

    Product Operations is the discipline of helping your Product Management function scale well. Surrounding the team with all of the essential inputs to set strategy, prioritize, and streamline ways of working.

    Many companies want to reap the benefits of economies of scale that comes with being a product-led company. As our businesses change shape to focus more on software, so do our ways of working. We need to make sure we’re breaking down these silos of information and capabilities that…

    Product Operations is the discipline of helping your Product Management function scale well. Surrounding the team with all of the essential inputs to set strategy, prioritize, and streamline ways of working.

    Many companies want to reap the benefits of economies of scale that comes with being a product-led company. As our businesses change shape to focus more on software, so do our ways of working. We need to make sure we’re breaking down these silos of information and capabilities that arise at scale. To react quickly and set great Product Strategies, leaders and team members alike need access to high quality data and a process to implement their decisions.

    In this book, Melissa Perri and Denise Tilles explain how Product Operations helps solve many of scaling issues companies face today, like:

    Connecting financial metrics back to the delivery of software features
    Better working relationships between go-to-market teams and software teams
    Getting the right information to set and monitor company and product strategies
    Streamlining the flow of user insights into the right teams
    How to set up a Product Management Operating Model
    Executives and leaders of SAAS scale up and enterprise companies will discover the benefits of the Three Pillars of Product Operations as they read through the stories of real companies who have implemented the function, like Stripe, Uber, athenahealth, Oscar Health, and Fidelity. This book covers the following topics:

    What is Product Operations and why is it an essential function in scaling software companies
    The Three Pillars of Product Operations: Data and Insights; Customer and Market Insights; and Process and Governance
    How to Introduce and Build a Team for Product Operations

    Other authors
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  • Escaping the Build Trap

    O'Reilly Media

    To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs.

    In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding…

    To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs.

    In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You’ll learn product management principles that can be applied to any organization, big or small.

    In five parts, this book explores:

    Why organizations ship features rather than cultivate the value those features represent
    How to set up a product organization that scales
    How product strategy connects a company’s vision and economic outcomes back to the product activities
    How to identify and pursue the right opportunities for producing value through an iterative product framework
    How to build a culture focused on successful outcomes over outputs

    See publication
  • Market Driven Innovation

    eCommons@Cornell

Projects

  • International Keynote Speaking

    -

    Productized 2023
    Impact Conference 2023
    Better Ways Greece 2023
    La Product Conf Paris & Madrid 2023
    Agile 2023
    Mind the Product San Francisco 2017
    Mind the Product Manchester 2020
    Productized Lisbon 2018
    + more

Organizations

  • Don Ryan Center for Innovation

    Mentor

    - Present

    An Economic Development Department of the Town of Bluffton.

  • The Athena Alliance

    -

    - Present

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