plough into
English
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editplough into (third-person singular simple present ploughs into, present participle ploughing into, simple past and past participle ploughed into)
- To crash into something.
- The lorry ploughed into the line of stationary cars.
- 1961 February, “Motive Power Miscellany: Western Region”, in Modern Railways, page 138:
- Tackling the rising grades south of Cropredy with the 3.10 p.m. from Paddington in a blizzard, it ploughed at about 75 m.p.h. into a herd of cows, killing six of the beasts.
- 2018 October 17, Drachinifel, 30:26 from the start, in Last Ride of the High Seas Fleet - Battle of Texel 1918[1], archived from the original on 4 August 2022:
- Another thing we left out was one of the lead German battleships exploding under fire, and, through a series of spectacularly-bad dice rolls, the next three battleships behind either failed to notice, or failed to dodge, and ended up ploughing right into it.
- To engage in some activity with vigor.
- 2011, The Economist, Samsung: The next big bet[2]:
- In a bid to escape the vagaries of consumer electronics, Samsung may be ploughing headlong into the areas most ripe for invasion by a new breed of emerging-market titans.
- (transitive) To invest a resource (money, material, energy) into something.
- 2012, The Economist, Marketing start-ups: Geeks aren't known for their social skills[3]:
- Young start-ups usually have had two financing options: hands-off venture capitalists that are willing to plough money into a company without rolling up their sleeves, or business incubators that are short on funds but wealthy in enthusiasm and knowledge.