Matej Cifra (born 10 July 1979), also known as Sajfa, is a Slovak YouTuber, presenter, and former language teacher.

Matej Cifra
Born (1979-07-10) 10 July 1979 (age 45)
Occupation(s)Presenter
YouTuber
Language teacher
Spouse
(m. 2016)
Children2

In 2024, Cifra ranked eighth in Trend.sk list of the most expensive Slovak social media influencers with salary worth 2,608€ - 3,130€.[1]

Early life

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Cifra was born on 10 July 1979 in Bratislava.[2] He is the youngest of three brothers.[3] Cifra graduated from the Faculty of Philosophy, Comenius University, teaching English and Slovak for five years.[4]

Career

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Cifra became radio presenter appearing on Fun Rádio in 2002, hosting the programme's morning block alongside Adela Vinczeová.[5] They wrote a book from behind the scenes of the radio titled Veci, o ktorých viete pomerne málo (lit.'Things You Know Relatively Little About').[6] He debuted as a TV presenter with Didiana in Noci Vyvolených (lit.'The Night of the Chosen') in 2005.[7]

In 2015, Cifra started creating a talk show on YouTube called LevelLama (lvlLama), where he always invites a group of Slovak public figures to play video games with them.[2]

Personal life

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Cifra got engaged to editor, presenter, model, and politician Veronika Cifrová Ostrihoňová in 2015,[8] with whom he owns the Versaj Production company, whose sales reached almost 350,000 Euros in 2019.[9] The couple got married in September 2016.[10] In 2021, Cifra and Ostrihoňová filed a criminal complaint against journalist Martin Daňo, who was accused of tax fraud and was about to be in court.[11]

Cifra supports the charity projects Úsmev as a gift or the Children's Hour project. He enjoys running in his free time, often participating in local marathon tournaments.[12]

Philanthropy

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In 2009, Cifra participated at Tesco Run for Live charity event and donated some proceeds for cancer patients to the Cancer Research Foundation in Žilina.[13] One year later, during the fourth edition of Rajecký half-marathon tournament hosted in the same city, he donated some proceeds for cancer patients to the children's department of the Faculty Polyclinic and Hospital.[14]

Together with the other presenters of Fun Rádio in 2011, Cifra was going to participate in the 16th drop of blood campaign organised by the Slovak Red Cross Museum. However, after 450 ml of the rare fluid drained from his body, Sajfa's blood pressure dropped and he had to receive treatment.[15]

Bibliography

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  • Banášová, Adela; Cifra, Matej: Veci, o ktorých viete pomerne málo: (receptáriky). 1. vyd. Bratislava: Kelion, 2006. 125 s. ISBN 80-969573-4-1.

References

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  1. ^ Miškerík, Martin (14 August 2024). "Ovplyvňujú masy a za pár klikov zarobia tisíce eur. Toto sú najdrahší Slovenskí influenceri". trend.sk (in Slovak). p. 8. Retrieved 1 October 2024.
  2. ^ a b "Kto je Sajfa? Bol učiteľom, ktorý sa presadil v rádiu, ľudí dnes zabáva aj na youtube". hashtag.zoznam.sk (in Slovak). 2 January 2020. Retrieved 13 September 2024.
  3. ^ Novotná, Anna (12 September 2016). "Matej Sajfa Cifra si vzal markizácku princeznú Veroniku". Korzár (in Slovak). Petit Press. Retrieved 13 September 2024.
  4. ^ Vojtényiová, Denisa (18 January 2007). "Profil: Matej Sajfa Cifra". Hospodárske noviny (in Slovak). Retrieved 22 March 2017.
  5. ^ "Sajfa: Maratón bol pre mňa zážitok storočia". Pravda (in Slovak). 7 October 2008. Retrieved 13 September 2024.
  6. ^ Kardoš, Karol (12 June 2023). "Matej Cifra". Zem&Vek (in Slovak). Retrieved 13 September 2024.
  7. ^ "Matej "Sajfa" Cifra". TV JOJ (in Slovak). 23 July 2023. Retrieved 13 September 2024.
  8. ^ "Matej "Sajfa" Cifra sa zasnúbil s moderátorkou Veronikou Ostrihoňovou". Netky.sk (in Slovak). 2 June 2015. Retrieved 13 September 2024.
  9. ^ Scherhaufer, Peter; Sipos, Adam (27 July 2020). "Sajfa: Zle bude, ak stratím relevantnosť a môj názor nebude nikoho zaujímať". Trend.sk (in Slovak). Retrieved 1 October 2024.
  10. ^ "Sajfa sa oženil s priateľkou Ostrihoňovou. Čaká ich ešte svadba číslo 2!". Pravda (in Slovak). 4 September 2016. Retrieved 22 March 2017.
  11. ^ "Moderátori Matej "Sajfa" Cifra a jeho manželka Veronika Cifrová Ostrihoňová podali trestné oznámenie na novinára Martina Daňa". Bratislavský Večerník (in Slovak). 22 October 2021. Retrieved 13 September 2024.
  12. ^ "Matej Cifra". Aktuality.sk (in Slovak). Ringier Axel Springier Slovakia. 20 July 2010. Retrieved 5 February 2019.
  13. ^ "Bežci so Sajfom podporili výskum rakoviny". Sme (in Slovak). Žilina: Petit Press. 27 June 2009. Retrieved 1 October 2024.
  14. ^ Michúch, Peter (23 August 2010). "Sajfa získal dar pre žilinsk�� nemocnicu". Sme (in Slovak). Žilina: Petit Press. Retrieved 1 October 2024.
  15. ^ "Vo Fun Rádiu tiekla krv: Sajfa skolaboval!". Aktuality.sk (in Slovak). Ringier Axel Springier Slovakia. 8 February 2011. Retrieved 5 February 2019.