skip to main content
research-article
Open access

In Storage, Yet on Display: An Empirical Investigation of Robots' Value as Social Signals

Published: 09 March 2020 Publication History

Abstract

This paper suggests that humans value robotic systems as signals - costly, visible commitments that can secure access to preferred resources. This contrasts with HRI research, design, engineering and deployment, which have focused on robots' instrumental value - namely how designing and interacting with them may produce more or less productivity. Drawing on a multiyear ethnography of a "failed" robotic telepresence deployment in a teaching hospital, this paper shows that robots' signaling value can significantly outweigh - and even contravene - any practical utility that they may provide through use. This analysis further suggests that - unlike nontechnological organizational signals - robots' signaling value is highly contingent on the observability of their use. Considering robots' signaling value in complex social systems such as organizations promises improved robotic systems development and deployment techniques and improved prediction regarding human-robot interaction.

Supplementary Material

MP4 File (p83-beane.mp4)

References

[1]
B. Mutlu and J. Forlizzi, "Robots in organizations: the role of workflow, social, and environmental factors in human-robot interaction," in Proceedings of the 3rd ACM/IEEE international conference on Human robot interaction, 2008, pp. 287--294.
[2]
M. K. Lee and L. Takayama, "Now, I have a body: Uses and social norms for mobile remote presence in the workplace," in Proceedings of the 2011 annual conference on Human factors in computing systems, 2011, pp. 33--42.
[3]
K. Stubbs, P. Hinds, and D. Wettergreen, "Challenges to Grounding in Human-robot Interaction," in Proceedings of the 1st ACM SIGCHI/SIGART Conference on Human-robot Interaction, New York, NY, USA, 2006, pp. 357--358
[4]
A. Sauppé and B. Mutlu, "The social impact of a robot co-worker in industrial settings," in Proceedings of the 33rd annual ACM conference on human factors in computing systems, 2015, pp. 3613--3622.
[5]
H. A. Yanco, A. Norton, W. Ober, D. Shane, A. Skinner, and J. Vice, "Analysis of human-robot interaction at the darpa robotics challenge trials," J. Field Robot., vol. 32, no. 3, pp. 420--444, 2015.
[6]
M. Jung and P. Hinds, "Robots in the Wild: A Time for More Robust Theories of Human-Robot Interaction," ACM Trans Hum-Robot Interact, vol. 7, no. 1, pp. 2:1--2:5, May 2018.
[7]
L. Summers, "Opinion | Picking on robots won't deal with job destruction," Washington Post, 05-Mar-2017.
[8]
K. J. Delaney, "The robot that takes your job should pay taxes, says Bill Gates," Quartz, 17-Feb-2017. [Online]. Available: https://qz.com/911968/bill-gates-the-robot-that-takes-your-job-should-pay-taxes/. [Accessed: 28-Sep-2019].
[9]
S. Nikolaidis, R. Ramakrishnan, K. Gu, and J. Shah, "Efficient model learning from joint-action demonstrations for human-robot collaborative tasks," in Proceedings of the Tenth Annual ACM/IEEE International Conference on Human-Robot Interaction, 2015, pp. 189--196.
[10]
C.-M. Huang and B. Mutlu, "Anticipatory Robot Control for Efficient Human-Robot Collaboration," in The Eleventh ACM/IEEE International Conference on Human Robot Interaction, Piscataway, NJ, USA, 2016, pp. 83--90.
[11]
M. F. Jung, N. Martelaro, and P. J. Hinds, "Using robots to moderate team conflict: the case of repairing violations," in Proceedings of the Tenth Annual ACM/IEEE International Conference on Human-Robot Interaction, 2015, pp. 229--236.
[12]
V. Srinivasan and L. Takayama, "Help me please: Robot politeness strategies for soliciting help from humans," in Proceedings of the 2016 CHI conference on human factors in computing systems, 2016, pp. 4945--4955.
[13]
S. Reig, J. Forlizzi, and A. Steinfeld, "Leveraging robot embodiment to facilitate trust and smoothness," in 2019 14th ACM/IEEE International Conference on Human-Robot Interaction (HRI), 2019, pp. 742--744.
[14]
M. Johnson, M. Beane, D. Mindell, and J. Ryan, "Knowledge Management for Rapidly Extensible Collaborative Robots," in Human Interface and the Management of Information. Visual Information and Knowledge Management, 2019, pp. 503--523.
[15]
R. Wilcox and J. Shah, "Optimization of multi-agent workflow for human-robot collaboration in assembly manufacturing," in Infotech@ Aerospace 2012, 2012, p. 2535.
[16]
J. Casper and R. R. Murphy, "Human-robot interactions during the robot-assisted urban search and rescue response at the world trade center," IEEE Trans. Syst. Man Cybern. Part B Cybern., vol. 33, no. 3, pp. 367--385, 2003.
[17]
M. Spence, "Job market signaling," Q. J. Econ., vol. 87, no. 3, pp. 355--374, 1973.
[18]
S. R. Barley and G. Kunda, "Bringing work back in," Organ. Sci., vol. 12, no. 1, pp. 76--95, 2001.
[19]
B. A. Bechky, "Making Organizational Theory Work: Institutions, Occupations, and Negotiated Orders," Organ. Sci., vol. 22, no. 5, pp. 1157--1167, Sep. 2011.
[20]
H. Admoni, T. Weng, B. Hayes, and B. Scassellati, "Robot Nonverbal Behavior Improves Task Performance In Difficult Collaborations," in The Eleventh ACM/IEEE International Conference on Human Robot Interaction, Piscataway, NJ, USA, 2016, pp. 51--58.
[21]
A. Rule and J. Forlizzi, "Designing Interfaces for Multi-user, Multi-robot Systems," in Proceedings of the Seventh Annual ACM/IEEE International Conference on Human-Robot Interaction, New York, NY, USA, 2012, pp. 97--104.
[22]
B. Hayes and J. A. Shah, "Improving Robot Controller Transparency Through Autonomous Policy Explanation," in Proceedings of the 2017 ACM/IEEE International Conference on Human-Robot Interaction, New York, NY, USA, 2017, pp. 303--312.
[23]
A. Wagoner et al., "Humanoid robots rescuing humans and extinguishing fires for Cooperative Fire Security System using HARMS," in 2015 6th International Conference on Automation, Robotics and Applications (ICARA), 2015, pp. 411--415.
[24]
A. Guneysu Ozgur et al., "Iterative design of an upper limb rehabilitation game with tangible robots," in Proceedings of the 2018 ACM/IEEE International Conference on Human-Robot Interaction, 2018, pp. 241--250.
[25]
R. Stricker et al., "Interactive mobile robots guiding visitors in a university building," in 2012 IEEE RO-MAN: The 21st IEEE International Symposium on Robot and Human Interactive Communication, 2012, pp. 695--700.
[26]
J. Y. Sung, L. Guo, R. Grinter, and H. Christensen, "My Roomba Is Rambo": Intimate Home Appliances," UbiComp 2007 Ubiquitous Comput., pp. 145--162, 2007.
[27]
V. Venkatesh, M. G. Morris, G. B. Davis, and F. D. Davis, "User acceptance of information technology: Toward a unified view," MIS Q., pp. 425--478, 2003.
[28]
P. Anderson and M. L. Tushman, "Technological Discontinuities and Dominant Designs: A Cyclical Model of Technological Change," Adm. Sci. Q., vol. 35, no. 4, pp. 604--633, Dec. 1990.
[29]
P. A. David, "The dynamo and the computer: an historical perspective on the modern productivity paradox," Am. Econ. Rev., vol. 80, no. 2, pp. 355--361, 1990.
[30]
B. L. Connelly, S. T. Certo, R. D. Ireland, and C. R. Reutzel, "Signaling theory: A review and assessment," J. Manag., vol. 37, no. 1, pp. 39--67, 2011.
[31]
T. Erdem and J. Swait, "Brand equity as a signaling phenomenon," J. Consum. Psychol., vol. 7, no. 2, pp. 131--157, 1998.
[32]
J.-L. Dessalles, "Optimal investment in social signals," Evolution, vol. 68, no. 6, pp. 1640--1650, 2014.
[33]
M. A. Haan, "Vaporware as a means of entry deterrence," J. Ind. Econ., vol. 51, no. 3, pp. 345--358, 2003.
[34]
B. L. Bayus, S. Jain, and A. G. Rao, "Truth or consequences: An analysis of vaporware and new product announcements," J. Mark. Res., vol. 38, no. 1, pp. 3--13, 2001.
[35]
D. Dranove and N. Gandal, "The dvd-vs.-divx standard war: Empirical evidence of network effects and preannouncement effects," J. Econ. Manag. Strategy, vol. 12, no. 3, pp. 363--386, 2003.
[36]
M. S. Feldman and J. G. March, "Information in organizations as signal and symbol," Adm. Sci. Q., pp. 171--186, 1981.
[37]
J. Vertesi, "Seeing like a Rover: Visualization, embodiment, and interaction on the Mars Exploration Rover Mission," Soc. Stud. Sci., vol. 42, no. 3, pp. 393--414, Jun. 2012.
[38]
M. Beane, "Shadow Learning: Building Robotic Surgical Skill When Approved Means Fail," Adm. Sci. Q., vol. 64, no. 1, pp. 87--123, Mar. 2019.
[39]
M. Barrett, E. Oborn, W. J. Orlikowski, and J. Yates, "Reconfiguring boundary relations: Robotic innovations in pharmacy work," Organ. Sci., vol. 23, no. 5, pp. 1448--1466, 2012.
[40]
S. R. Barley, "Technology, power, and the social organization of work: Towards a pragmatic theory of skilling and deskilling," Res. Sociol. Organ., vol. 6, pp. 33--80, 1988.
[41]
"Drug Can Stop Strokes, But Most Patients Don't Get It," NPR.org. [Online]. Available: https://www.npr.org/templates/story/story.php'storyId=121032269. [Accessed: 26-Jul-2019].
[42]
A. D. Abbott, Methods of discovery: heuristics for the social sciences. New York: W.W. Norton & Co., 2004.
[43]
H. S. Becker, "The epistemology of qualitative research," Ethnogr. Hum. Dev. Context Mean. Soc. Inq., vol. 27, pp. 53--71, 1996.
[44]
R. K. Merton, "Social structure and anomie," Am. Sociol. Rev., vol. 3, no. 5, pp. 672--682, 1938.
[45]
M. I. Beane and W. J. Orlikowski, "What Difference Does a Robot Make? The Material Enactment of Distributed Coordination," Organ. Sci., vol. 26, no. 6, pp. 1553--1573, Oct. 2015.
[46]
M. Bettinelli, Y. Lei, M. Beane, C. Mackey, and T. N. Liesching, "Does Robotic Telerounding Enhance Nurse--Physician Collaboration Satisfaction About Care Decisions?," Telemed. E-Health, vol. 21, no. 8, pp. 637--643, 2015.
[47]
C. V. Smedegaard, "Reframing the Role of Novelty within Social HRI: from Noise to Information," in 2019 14th ACM/IEEE International Conference on Human-Robot Interaction (HRI), 2019, pp. 411--420.
[48]
E. M. Rogers, Diffusion of Innovations, 5th Edition, 5th edition. New York: Free Press, 2003.
[49]
R. R. Murphy, "Human-robot interaction in rescue robotics," IEEE Trans. Syst. Man Cybern. Part C Appl. Rev., vol. 34, no. 2, pp. 138--153, 2004.
[50]
A. Kuss, R. Hollmann, T. Dietz, and M. Hägele, "Manufacturing knowledge for industrial robot systems: Review and synthesis of model architecture," in 2016 IEEE International Conference on Automation Science and Engineering (CASE), 2016, pp. 348--354.
[51]
W. J. Orlikowski and S. V. Scott, "Sociomateriality: challenging the separation of technology, work and organization," Acad. Manag. Ann., vol. 2, no. 1, pp. 433--474, 2008.
[52]
P. M. Leonardi, "Theoretical foundations for the study of sociomateriality," Inf. Organ., vol. 23, no. 2, pp. 59--76, Apr. 2013.
[53]
K. Darling, "Who's Johnny?"Anthropomorphic Framing in Human-Robot Interaction, Integration, and Policy," Social Science Research Network, Rochester, NY, SSRN Scholarly Paper ID 2588669, Mar. 2015.
[54]
C. E. Amiot and B. Bastian, "Toward a psychology of human--animal relations.," Psychol. Bull., vol. 141, no. 1, p. 6, 2015.
[55]
V. Sevillano and S. T. Fiske, "Animals as social objects," Eur. Psychol., 2016.
[56]
D. S. Goldstein and I. J. Kopin, "Evolution of concepts of stress," Stress, vol. 10, no. 2, pp. 109--120, 2007.
[57]
W. B. Cannon, The Wisdom Of The Body, Rev. and Enl. Ed edition. New York: W. W. Norton & Company, 1963.
[58]
T. Livy and A. H. McDonald, Rome and the Mediterrean: The History of Rome from Its Foundation, Books 31--45, 1st edition. Harmondsworth: Penguin Classics, 1976.

Cited By

View all
  • (2024)Increasing lower incomes and reducing material deprivation: The beneficial role of social robotsTechnological Forecasting and Social Change10.1016/j.techfore.2024.123577206(123577)Online publication date: Sep-2024
  • (2023)Stakeholders’ perspectives on safety-related human–robot collaborative scenariosInternational Journal of Advanced Robotic Systems10.1177/1729880623120009520:5Online publication date: 27-Sep-2023
  • (2023)Resourcing a Technological Portfolio: How Fairtown Hospital Preserved Results While Degrading Its Older Surgical RobotAdministrative Science Quarterly10.1177/0001839223117445068:3(691-733)Online publication date: 30-May-2023
  • Show More Cited By

Recommendations

Comments

Information & Contributors

Information

Published In

cover image ACM Conferences
HRI '20: Proceedings of the 2020 ACM/IEEE International Conference on Human-Robot Interaction
March 2020
690 pages
ISBN:9781450367462
DOI:10.1145/3319502
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

Sponsors

Publisher

Association for Computing Machinery

New York, NY, United States

Publication History

Published: 09 March 2020

Permissions

Request permissions for this article.

Check for updates

Author Tags

  1. ethnography
  2. hri theory
  3. robotic telepresence
  4. signaling theory

Qualifiers

  • Research-article

Conference

HRI '20
Sponsor:

Acceptance Rates

Overall Acceptance Rate 268 of 1,124 submissions, 24%

Contributors

Other Metrics

Bibliometrics & Citations

Bibliometrics

Article Metrics

  • Downloads (Last 12 months)205
  • Downloads (Last 6 weeks)21
Reflects downloads up to 25 Oct 2024

Other Metrics

Citations

Cited By

View all
  • (2024)Increasing lower incomes and reducing material deprivation: The beneficial role of social robotsTechnological Forecasting and Social Change10.1016/j.techfore.2024.123577206(123577)Online publication date: Sep-2024
  • (2023)Stakeholders’ perspectives on safety-related human–robot collaborative scenariosInternational Journal of Advanced Robotic Systems10.1177/1729880623120009520:5Online publication date: 27-Sep-2023
  • (2023)Resourcing a Technological Portfolio: How Fairtown Hospital Preserved Results While Degrading Its Older Surgical RobotAdministrative Science Quarterly10.1177/0001839223117445068:3(691-733)Online publication date: 30-May-2023
  • (2023)Robot, UninterruptedProceedings of the 2023 ACM/IEEE International Conference on Human-Robot Interaction10.1145/3568162.3576994(495-505)Online publication date: 13-Mar-2023
  • (2023)Situating Robots in the Organizational Dynamics of the Gas Energy Industry: A Collaborative Design Study2023 32nd IEEE International Conference on Robot and Human Interactive Communication (RO-MAN)10.1109/RO-MAN57019.2023.10309385(1096-1101)Online publication date: 28-Aug-2023
  • (2023)Adopting Dr. Robot: Responses to competitor adoption of innovationStrategic Management Journal10.1002/smj.349644:9(2283-2310)Online publication date: 24-Mar-2023
  • (2022)Socially Active Humanoid Robots (SAHRs) in HealthcareAdvancement, Opportunities, and Practices in Telehealth Technology10.4018/978-1-6684-5231-8.ch005(86-104)Online publication date: 27-May-2022
  • (2022)Automating Expert Labor in Medicine: What Are the Questions?American Behavioral Scientist10.1177/0002764222112724867:14(1672-1692)Online publication date: 12-Oct-2022
  • (2022)Disordering DatasetsProceedings of the ACM on Human-Computer Interaction10.1145/35551416:CSCW2(1-33)Online publication date: 11-Nov-2022
  • (2022)There is No App for That: Manifestations of the Digital Divides During COVID-19 School Closures in IndiaProceedings of the ACM on Human-Computer Interaction10.1145/35551406:CSCW2(1-26)Online publication date: 11-Nov-2022
  • Show More Cited By

View Options

View options

PDF

View or Download as a PDF file.

PDF

eReader

View online with eReader.

eReader

Get Access

Login options

Media

Figures

Other

Tables

Share

Share

Share this Publication link

Share on social media