Commercials Quotes

“The average TV commercial of sixty seconds has one hundred and twenty half-second clips in it, or one-third of a second. We bombard people with sensation. That substitutes for thinking.”
― Ray Bradbury, Fahrenheit 451

“Television screens saturated with commercials promote the utopian and childish idea that all problems have fast, simple, and technological solutions. You must banish from your mind the naive but commonplace notion that commercials are about products. They are about products in the same sense that the story of Jonah is about the anatomy of whales. ”
― Neil Postman

“The television commercial has mounted the most serious assault on capitalist ideology since the publication of Das Kapital. To understand why, we must remind ourselves that capitalism, like science and liberal democracy, was an outgrowth of the Enlightenment. Its principal theorists, even its most prosperous practitioners, believed capitalism to be based on the idea that both buyer and seller are sufficiently mature, well informed and reasonable to engage in transactions of mutual self-interest. If greed was taken to be the fuel of the capitalist engine, the surely rationality was the driver. The theory states, in part, that competition in the marketplace requires that the buyer not only knows what is good for him but also what is good. If the seller produces nothing of value, as determined by a rational marketplace, then he loses out. It is the assumption of rationality among buyers that spurs competitors to become winners, and winners to keep on winning. Where it is assumed that a buyer is unable to make rational decisions, laws are passed to invalidate transactions, as, for example, those which prohibit children from making contracts...Of course, the practice of capitalism has its contradictions...But television commercials make hash of it...By substituting images for claims, the pictorial commercial made emotional appeal, not tests of truth, the basis of consumer decisions. The distance between rationality and advertising is now so wide that it is difficult to remember that there once existed a connection between them. Today, on television commercials, propositions are as scarce as unattractive people. The truth or falsity of an advertiser's claim is simply not an issue. A McDonald's commercial, for example, is not a series of testable, logically ordered assertions. It is a drama--a mythology, if you will--of handsome people selling, buying and eating hamburgers, and being driven to near ecstasy by their good fortune. No claim are made, except those the viewer projects onto or infers from the drama. One can like or dislike a television commercial, of course. But one cannot refute it.”
― Neil Postman, Amusing Ourselves to Death: Public Discourse in the Age of Show Business

“Nature's what it's all about, but our people have been brainwashed into thinking that life is a cell phone against your head and the TV on a beer commercial with hot chicks.”
― Tim Dorsey, Nuclear Jellyfish

“I have this highly developed fraud-alert for social influencers. From a mile away I can spot an ad designed to undermine the contentedness of vulnerable female teens.”
― Michael Benzehabe, Zonked Out: The Teen Psychologist of San Marcos Who Killed Her Santa Claus and Found the Blue-Black Edge of the Love Universe

“Advertisement shouldn’t look like information, it should look like a promise.”
― Amit Kalantri

“Advertisements on YouTube are the new infomercials.”
― J.R. Rim

“The owner of Papa John's may not be the best pitchman, but he's the worst at acting. Papa John's commercials actually make me yearn for a Men's Wearhouse commercial.”
― Jim Gaffigan

“My ship – the Demeter, was a star-liner operated by the Red Star Line. I say ‘was’ because of the events you will read about in this account. This is a long letter, I know, but I had quite a long time to write it. You probably already know this, having seen the commercials running on all the major channels for the last twenty years or so, but the Red Star Line is the largest cruise operator in the known universe. Unless something has changed between now and by the time you read this, this is probably still true. In fact, customers of the Red Star Line get more quality, value for money – and smiles by Demeter than they do anywhere else. Okay, okay. It’s an old joke – corny for sure, but what the hell.”
― Christina Engela, Space Vacation

“Now we were standing around holding hands and not much was going on. I began to think of words I had known, just for fun, to fill up the blank space in my head. Couch, I thought. Cuisinart, I thought.

The words felt different right now than they had before. They meant a little less, held a little less, but seemed somehow fuller: I had never really noticed how much sound there was in a word. The way it filled your mouth up with emptiness, a sort of loosened emptiness that you could tongue, an emptiness you could suck on like a stone. Stomach, I thought. Variety, I thought. Expectation. Intimation. Infiltration. Infiltration: I tongued that one further. I knew it had a hostile aspect, like someone breaking into your house or posing as someone you should trust. But it also had a lovely sound, a kind of tapered point and a gently ruffled edge, and as I repeated it over and over in my mouth it took on a really great flavor and I thought of water filtering in and out of a piece of fabric, back and forth, moving between, soaking it and washing out, soaking in and taking with it pale tremors of color, memory, resistance, all that stuff, until I felt like one of those pieces of cloth on the television commercials that got washed with the name-brand cleanser and is now not only white, but silky and mountain-scented.”
― Alexandra Kleeman, Intimations: Stories

“The world's a T.V.
and hang-ups
are commercials.”
― Jimi Hendrix, Cherokee Mist: The Lost Writings

“The distance between rationality and advertising is now so wide that it is difficult to remember that there once existed a connection between them.”
― Neil Postman, Amusing Ourselves to Death: Public Discourse in the Age of Show Business

“But now he wondered if the Asian girl at the end of the commercials was not there to sell the Hostess spurting pastry or whatnot, but rather to sell America. Like the Statue of Liberty showing off her armpit at the end of the Sure commercial, the girl spoke more to a Cold War ideal of America--look who we let in! Hardworking Asians! Whereas a Vinod-type presence in one of his white V-neck sweaters (all three brothers wore them on special occasions, cute as lambs) might have confused the audience. Why isn't that Brown guy selling us a taco shell that won't break?”
― Gary Shteyngart, Our Country Friends