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sugbo.ph
Signage/Marketing/Props
This Forever21 store in the Philippines demonstrates Marketing and Signage. There is a lot of sale signs here, which can be unnecessary but also is a great marketing tool to bring attention to customers. The red signage is bold and attracts customers to come in and check out the sale. I do think that the signage here is a little bit confusing because the "further reduction" or sale doesn't say which items are on sale.
Mary Yu
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