Meir Dudai, PhD’s Post

#Walmart Backed #Fintech Launches #BNPL As It Pushes Further Into #Lending. #One, makes a thunderous entry into the #BNPL arena, launching its service across over 4,600 #US stores. This move pushes it into direct competition with #Affirm, the reigning #BNPL leader and Walmart's exclusive #loan provider since 2019. With both #BNPL offerings at checkout, customers can now flex their spending power with ease, tapping into loans ranging from $100 to several thousand dollars, sporting annual interest rates of 10% to 36%. Yet, not all purchases qualify—while #electronics, #jewelry, and more are BNPL-eligible, #groceries and certain other items remain exempt. One's leap into lending isn't just about offering loans; it's a strategic move to position itself as a financial #superapp, changing how #consumers #save, #spend, and #borrow. As Walmart's #Fintech arm expands its footprint, a battle royale brews in the #retail arena. With billions in potential revenue on the line, the competition intensifies, threatening to reshape the landscape of American finance. For Walmart, it's a calculated step towards slashing #banking costs and venturing into lucrative financial services space. Morgan Stanley predicts a windfall of up to $4 billion in revenue if #One ventures into investing and beyond. And with BNPL gaining steam among consumers—second only to digital wallets in popularity—One's timing couldn't be more impeccable. As demand soars, interest rates climb, and the summer shopping frenzy kicks in, #Walmart's fintech arm stands poised for a game-changing victory. #buynowpaylater, #ecommerce #financialservices #retailers #millennials #genzs #posloans #technology #installmentloans #bigdata #creditcards #debit

🚀 Big Moves in Fintech! Walmart’s #One is stepping up its game with a new buy now, pay later option, directly challenging leaders like Affirm. As they expand into lending, it's clear Walmart is not just a retail giant but a growing fintech contender. What do you think about traditional companies making such bold moves in fintech? Is this the future of integrated financial services? #FintechEvolution #WalmartOne #BuyNowPayLater #InnovationInFinance

WANT MORE MONEY? START FINANCE WALMART-BACKED FINTECH ONE INTRODUCES BUY NOW, PAY LATER AS IT PREPARES BIGGER PUSH INTO LENDING Walmart's fintech venture, One, has launched buy now, pay later loans at over 4,600 U.S. stores, challenging Affirm's dominance in the BNPL space. With a potential shift in partnerships, including Affirm and Capital One, One's expansion hints at Walmart's ambition to create a financial super app. This expansion signals One's growing influence within Walmart, potentially displacing existing partners like Affirm and Capital One #walmart #fintech #one https://buff.ly/4b6slwu

Walmart BNPL, from Capital One to One, and taking aim at lending Walmart’s majority-owned fintech startup One has begun offering buy now, pay later loans for big-ticket items at some of the retailer’s more than 4,600 U.S. stores. (Affirm has been the exclusive provider of installment loans for Walmart customers since 2019). This move isn't just confined to lending. Walmart recently ended its credit-card partnership with Capital One, hinting at possible plans for One to take over management of Walmart's co-branded and store cards. One is driving the leveling up Walmart's financial game; it's also a strategic move to counter fintech players like PayPal (with merchants/end users) and Chime (with end users). One's majority ownership by Walmart, with its huge and loyal customer base, gives it a unique advantage. https://lnkd.in/deeh6Q6v

Walmart and One are partnering up, possibly sparking a competition in both retail and fintech. With One's move into lending, they aim to become a financial superapp, challenging existing players like Affirm and Capital One in Walmart's ecosystem. https://hubs.li/Q02wWVWp0 #WalmartPartnership #FintechInnovation #ConsumerLending

The #BNPL battlefield heats up: Walmart vs The World! Walmart's fintech offspring One, is shaking up the game by introducing BNPL options for big-ticket items at more than 4,600 US stores. This puts One in direct competition with BNPL giants like Affirm and signals a potential overhaul of how and with whom we choose to finance our purchases. I believe with Walmart's backing, One may be aiming to redefine the BNPL space. Consumers are witnessing a gigantic shift in #retail and #financialservices. Walmart's advances into BNPL through One could lead to a huge consolidation of services under one mega-app, streamlining shopping and financial experiences. Not sure what this will mean for existing partnerships and the broader BNPL landscape - only time will tell. One thing for sure - the battle lines are drawn, and the retail giant is not playing it safe. The question for me is: Will Walmart's foray into BNPL with One change the game, or will it prompt a countermove from established players and new entrants alike? For now, we will watch with bated breath. #fintech #RetailRevolution #WalmartOne #FinancialInnovation Bryan Larimore Mike Hallowell Julie Casteel Jason Lockbaum Scott Willis Bram Wigzell Michael Thorne ibex

Remember #Walmart's partnership with #Affirm last year to offer #BNPL at its kiosks for check out? Now Walmart has released its own BNPL service to finance big ticket items. If you're a #bank or #creditunion, this is what you have to know: Today, the frontlines of customer engagement for your financial institution is at purchase. That is a battleground that major banks, fintechs, tech & devices companies, and retailers are playing in. And they are doing it through Buy Now, Pay Later. Without your own split payments feature for your cardholders, displacement at the top of wallet is just a matter of time.

While I agree that the frontlines of customer engagement for financial institutions are at purchase, BNPL isn’t the only engagement solution, and is not designed to drive top of wallet behavior. At Hoox we’ve reimagined cardholder engagement; we provide an optimization platform for financial institutions to better activate their card portfolios through personalized incentives at the point of purchase––converting at tremendous success rates.

Consumers want BNPL. Big tech, fintech, big banks and retailers are now offering it. #Creditunions + #communitybanks: I implore you to consider the impact of NOT offering BNPL. The risk of inaction is quickly becoming too big to avoid.

Walmart-backed fintech One introduces buy now, pay later as it prepares bigger push into lending. The move puts One in direct competition with Affirm, the exclusive provider of installment loans for Walmart customers since 2019. There are signs that One is making a deeper push into lending beyond installment loans. "Walmart intends to offer its branded credit cards through One in the future,” Capital One said last year in response to Walmart’s suit. “With One, Walmart is positioning itself to compete directly with Capital One to provide credit and payment products to Walmart customers.” One has obtained lending licenses that allow it to operate in nearly every U.S. state, according to filings and its website. The company’s app tells users that credit building and credit score monitoring services are coming soon. https://lnkd.in/eC-iKjeB #digitalbanking #corebanking #bankingsolutions #payments #fintechsolutions #digitaltransformation #fintech #baas #neobanks #challengerbanks #embeddedfintech #creditunions #communitybanks #embeddedfinance #nichebanking #bnpl