Jenny Gomez’s Post

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Founder @ Kitché | B2B & B2C Marketing Exec, Data Nerd, Storyteller

I've been thinking a lot about what it means to be a "T-shaped marketer" these days. It's caused me to play around with #organizingskillsets in ways that speak to specific projects and job requirements. It's been an interesting thought experiment to #visualize a breakdown based on needs. I created the below for a freelance client inbound who needs #brandstrategy for a retail launch; they want to blend brand with #performancemarketing and #experiential execution. Thoughts on this? What would your "T" (or "V") look like in an ideal world? #freelance #opentowork #tshapedmarketer #thoughtexperiment

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