Itamar Gilad’s Post

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Author of Evidence-Guided, Product Coach, keynote speaker, Ex-Google PM

Here’s a common logical flaw I encounter: 1. We want to achieve X (the real goal) 2. The best way to achieve X is to do Y (a solution we like) 3. Therefore doing Y is equivalent to achieving X 4. Our goal is to do Y See my eBook on how to deal with this fallacy: https://buff.ly/429lYVU #productmanagement #okrs

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