Lyndon Dacuan

The "Guide to Creating Winning Government Contract Proposals" emphasizes the importance of strategic planning and discusses how to leverage generative AI (GenAI) to enhance speed and persuasiveness in writing, iterating and negotiating proposals. The guide also breaks down the government contracting business development and proposal process in an easy-to-understand, step-by-step lifecycle framework.

To be successful in government contracting, you must approach it like learning a new language. Part of your journey will require becoming familiar with several types of government contracts, and the differences between them are not trivial.

The public sector is a challenging, complex and highly competitive market that rewards those who invest in strategic and proactive sales methods. This step-by-step guide outlines five best practices that will help you build a winning public sector sales pipeline. This guide unpacks five best practices to deploy a winning sales strategy, including an optimized process and the right tools to support that process. Additionally, it shares examples of success that can be gained by using these… Show more

The public sector is a challenging, complex and highly competitive market that rewards those who invest in strategic and proactive sales methods. This step-by-step guide outlines five best practices that will help you build a winning public sector sales pipeline. This guide unpacks five best practices to deploy a winning sales strategy, including an optimized process and the right tools to support that process. Additionally, it shares examples of success that can be gained by using these principles. Show less

Evergreen guide type gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead in the project management aspects to rally a team consisting of industry experts, solution engineers, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc. This guide was developed as a foundational… Show more

Evergreen guide type gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead in the project management aspects to rally a team consisting of industry experts, solution engineers, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc. This guide was developed as a foundational piece of material for federal government contractors looking to learn about establishing teaming agreements and how GovWin IQ's teaming network can help. Show less

Evergreen guide type gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead the project management aspects to rally a team consisting of in-house subject matter experts, solution experts, copywriters, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc. This guide was… Show more

Evergreen guide type gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead the project management aspects to rally a team consisting of in-house subject matter experts, solution experts, copywriters, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc. This guide was developed as a foundational piece of material to help tell help solidify Deltek's family of software solutions tailored for government contractors as the 'go-to-source' for finding, winning and managing government contract operations throughout 'The Government Contracting Lifecycle'. This publication influenced Deltek's overall positioning and messaging for a number of it's flagship solutions serving the government contracting industry including GovWin IQ, Costpoint and PPM. Show less

Evergreen guide type gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead in the project management aspects to rally a team consisting of one Canadian market research specialist, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc. This guide was developed as a… Show more

Evergreen guide type gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead in the project management aspects to rally a team consisting of one Canadian market research specialist, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc. This guide was developed as a foundational piece of material for establishing GovWin IQ's reputation as a go-to source for Canadian government contracting market intelligence. After publication, it influenced the development of other content pieces like webinars, blogs, web copy, media opportunities and more. Show less

Evergreen guide type gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead the project management aspects to rally a team consisting of in-house subject matter experts, copywriters, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc. This buyers guide was developed as a… Show more

Evergreen guide type gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead the project management aspects to rally a team consisting of in-house subject matter experts, copywriters, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc. This buyers guide was developed as a foundational bottom-of-funnel (BOFU) content asset to educate our audience about what to look for when in the market for a government contracting market intelligence solution and partner. After publication it influenced additional activities such as webinars, nurtures, internal sales talk tracks and more. Show less

Evergreen guide type gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead the project management aspects to rally a team consisting of in-house subject matter experts, copywriters, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc. This guide was developed as a… Show more

Evergreen guide type gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead the project management aspects to rally a team consisting of in-house subject matter experts, copywriters, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc. This guide was developed as a foundational piece of material to help guide small businesses looking to start, or grow, their public sector sales channel with the assistance of GovWin IQ. Show less

Evergreen guide gated asset that I helped to lead the development of from a project management and go to market distribution perspective. I lead in the project management aspects to rally a team of
copy writers, designers, marketing operations specialists, digital advertising specialists and more to develop this from scratch and take it to market across a variety of channels like social, paid, web, organic, etc.

Strategy guide whitepaper that I co-authored. Featuring strategies for manufacturers and OEMs to win more government business.

A video highlighting KZUU 90.7FM, edited and created by myself and the two other blog teammates of Fresh Northwest. The blog and video were submitted as a project for the Journalism 475 Seminar.

The edited down version of the live interview from my KZUU radio show with music act Macklemore and Ryan Lewis. The full interview is live to tape. The audio track and blog were created and edited for submission to The Edward R. Murrow College Of Communication's Journalism 475 Seminar.

An article I wrote on the innovative utilization of wire-worms in wheat pest control.

This is a video I edited while I was an intern for the WSU CAHNRS Marketing and News Department. It highlights the Horticulture and Landscape Architecture Garden on campus. It was published on the WSU CAHNRS YouTube channel.

"Washington State University associate professor of landscape architecture Phil Waite gives us a tour of the Horticulture and Landscape Architecture Garden. The garden's structures and landscaping are being constructed and installed using green building techniques… Show more

This is a video I edited while I was an intern for the WSU CAHNRS Marketing and News Department. It highlights the Horticulture and Landscape Architecture Garden on campus. It was published on the WSU CAHNRS YouTube channel.

"Washington State University associate professor of landscape architecture Phil Waite gives us a tour of the Horticulture and Landscape Architecture Garden. The garden's structures and landscaping are being constructed and installed using green building techniques. The garden is built on the site, and incorporates the remains of, 50-year-old greenhouses in which thousands of WSU Cougs took classes." Show less

An article I wrote on cherry breeding research published in WSU CAHNRS' "On Solid Ground" e-newsletter.

Blogs featured on the Onvia company website/blog. This link leads to the blogs that I have personally authored.

I was on the team that helped put this together, the Onvia Government Market Snapshot microsite. My task specifically was to use my content expertise in the brainstorming and planning process and also to help put together the report that populates the data visualizations seen on the microsite.