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Malcolm Gladwell

“Trocmé was disagreeable in the same magnificent sense as Jay Freireich, and Wyatt Walker, and Fred Shuttlesworth. And the beauty of the disagreeable is that they do not make calculations like the rest of us.
... had nothing to lose
... warned that he was risking his career. He was heckled and abandoned by his peers... but he had been through worse.
... what was left was stubbornness and defiance. He didn't care.
If you are Goliath, how on earth do you defeat someone who thinks like that? You could kill him, of course.
... The excess use of force creates legitimacy problems, and force without legitimacy leads to defiance, not submission.”

Malcolm Gladwell, David and Goliath: Underdogs, Misfits, and the Art of Battling Giants
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David and Goliath: Underdogs, Misfits, and the Art of Battling Giants David and Goliath: Underdogs, Misfits, and the Art of Battling Giants by Malcolm Gladwell
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