“We will be amazed to find how much our survival depends on others and how little control over our brand life is really in our hands. It is strange how many crucial elements we skim over every day and how much our brand depends on other variables and entities to perform effectively in a disruptive marketplace.”
―
The Brand Dependence Model: Identify & Mitigate Your Danger Blocks
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The Brand Dependence Model: Identify & Mitigate Your Danger Blocks
by
Ahmed AlAnsari
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