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Personalization within the Organization

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One individual speaking to another with a winding arrow connecting them.
Data & Analytics Article

How Executive Reporting Can Help You Grow Your Personalization Program

by JR Moore and Doron Taub
Woman sitting down looks at her mobile banking app and offers.
Targeting & Personalization Article

Breaking the Personalization Barrier for Banks

by Parks Daniel
A/B Testing & Optimization, Targeting & Personalization Article

Unlocking Gen AI’s Potential: 3 Essential Strategies for Personalization Success

by Harry Hanson-Smith
Targeting & Personalization Article

Personalization Unfolded

by Liz Steelman
Recommendations Article

Innovation Through Structure: Mastering the Product Feed with home24

by Gianluca Randisi
A/B Testing & Optimization, Targeting & Personalization Article

Why A/B Testing and Personalization Are More Powerful Together

by Yaniv Navot
Targeting & Personalization Article

Financial Institutions Are Missing Out on Personalization

by Ori Bauer
Targeting & Personalization Article

Why digital success is now predicated on collaboration between marketing and product

by Liad Agmon
Yaniv Navot eCommerce Fastlane podcast
Targeting & Personalization Article

Dynamic Yield power user and CMO on the nuances, misconceptions, and foundations of personalization

by Shana Pilewski
Targeting & Personalization Article

Personalization in financial services – the power and prerequisites

by Nathan Richter
search discovery
Targeting & Personalization Article

Search Discovery on how experience optimization can kickstart digital transformation

by Gabrielle Blinderman
Personalization & Targeting Lesson

Strategizing for omnichannel personalization at scale

by Shana Pilewski
personalization framework
Personalization & Targeting Lesson

Building a personalization framework designed to scale

by Shana Pilewski
iGaming personalization
Targeting & Personalization Article

How personalization can set iGaming companies free from high CAC

by Shana Pilewski
culture of experimentation
Personalization & Targeting Lesson

How to create an ongoing culture of experimentation

by Shana Pilewski and Ben Malki
Targeting & Personalization Article

When it’s time to involve an agency in your personalization efforts

by Mike Schmutz
Targeting & Personalization Article

How to successfully pitch personalization to your boss

by Shana Pilewski
Targeting & Personalization Article

LiveArea’s Douglas Hollinger on educating clients in a new personalization-driven world

by Shana Pilewski
Targeting & Personalization Article

What’s Happening With Personalization on the Front Lines

by Dynamic Yield Marketing
best eCommerce books
Targeting & Personalization Article

9 Must-Read Books For Every eCommerce Professional

by Dynamic Yield Marketing
CRO & Growth Marketing Article

Why Most Businesses Aren’t Happy with Their CRO Results

by Tony Simonovsky
Targeting & Personalization Article

Partner Spotlight: It’s Good to Be LeROI

by Dynamic Yield Marketing
Targeting & Personalization Article

In the Age of Amazon, Why Isn’t Every Retail Customer Experience Personalized?

by Shana Pilewski
Partner Spotlight with BVAccel
Targeting & Personalization Article

Partner Spotlight: The Golden Age of Personalization with BVAccel

by Dynamic Yield Marketing
The Importance of Open Architecture in Digital Marketing Software
Targeting & Personalization Article

The Importance of an Open Architecture Digital Marketing Software

by Shana Pilewski
Targeting & Personalization Article

Partner Spotlight: Beyond Personalization Tech with WiderFunnel

by Shana Pilewski
Targeting & Personalization Article

Personalization Technology: The Build vs. Buy Decision

by Shana Pilewski
The Intersection of Insights and Personalization
Targeting & Personalization Article

The Intersection of Insights, Personalization, and Eggs

by Shana Pilewski
Targeting & Personalization Article

Centered around personalization: The Farmer’s Dog case study

by Shana Pilewski
Targeting & Personalization Article

Unified Marketing Platform vs. Point Solutions: The Ultimate Verdict

by Shana Pilewski
Data & Analytics Article

Battling the Devils in Your Analytics & Optimization Data

by Yaniv Navot
Targeting & Personalization Article

Euromonitor International

by Dynamic Yield Marketing
Targeting & Personalization Article

Incrementality Isn’t Enough: Keeping Pace With Evolving Digital Expectations

by Shana Pilewski
personalization team
Personalization & Targeting Lesson

The Roles & Structure of an Agile Personalization & Optimization Team

by Ben Malki
Top 15 Conversion Rate Optimization Thought Leaders to Follow
CRO & Growth Marketing Article

Top conversion rate optimization thought leaders to follow today

by Leah Retta
Targeting & Personalization Article

6 personalization trends to watch for

by Leah Retta
Noah Fleming Interview
Targeting & Personalization Article

Evergreen Book Interview with Noah Fleming

by Ohad Flinker
Targeting & Personalization Article

Why News Publishers Are Still Getting Personalization Wrong

by Ohad Flinker
CRO plan
CRO and Growth Marketing Lesson

Developing a conversion rate optimization strategy

by Yaniv Navot
startup-data-science
Data & Analytics Article

Doing Data Science in a Startup: The Hard Truth

by Idan Michaeli

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