Amazon has held a couple of shopping events already this year, starting with its Amazon Spring Deal Days in March, followed by the Amazon Prime Day sale in July.

Most recently, Amazon's Big Deal Days event took place in October. It has now ended, but a few discounts are still lingering — these are unlikely to last much longer so don't waste any time.

If you've missed Amazon Prime Big Deal Days, Black Friday and Cyber Monday are just around the corner when we expect loads of offers on everything from the best noise-cancelling headphones to the best LEGO sets. If you're a gamer, it could be a great opportunity to pick up some of the best gaming deals, too.

Amazon has its own deals hub, updated daily with a selection of offers from across its huge inventory (even outside of big shopping events like Prime Day, Black Friday, Cyber Monday and Boxing Day sales). Anything that gets explicitly labelled as a Prime-exclusive deal on its product listing is available to Amazon Prime members only.

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Amazon Prime Big Deal Days — the best discounts still available after the sale

Cosori Air Fryer 5.5L

On Sale
Cosori Air Fryer 5.5L
Now 46% Off

Looking for an air fryer deal on a budget? This Cosori 5.5L air fryer has had a huge reduction to only £69.99. This year it has been regularly discounted and dropped to £49.99 during the Prime Day sale.

Perfect for anyone who cooks alone, it won't take up too much space on the worktop yet still delivers 11 preset modes and it even comes with its own cookbook.

Echo (4th generation)

On Sale
Echo (4th generation)
Now 55% Off

Amazon Echo devices are the first to get big discounts during the event. The Echo (4th generation) smart speaker has had its price slashed by 55% to only £49.99.

With everything Alexa has to offer, as well as smart home hub functionality and Dolby Audio, this is a perfect pick for your living room or kitchen.

This particular offer is open to all customers, not just Prime members and runs until October 16 at 8.55am.

Echo Show 5

On Sale
Echo Show 5
Now 44% Off

The Echo Show 5 is Amazon's smallest smart display, and right now it only costs £49.99, reduced from £89.99.

Thanks to its 5.5-inch display, you can use it as a bedside alarm clock and a digital photo frame. Plus the built-in camera means you'll be able to check in on your home when you're away.

This offer is also open to all customers and runs until October 16 at 8.55am.

Amazon Fire TV Stick 4K

On Sale
Amazon Fire TV Stick 4K
Now 33% Off

The Fire TV Stick 4K is discounted from £59.99 to £39.99 (a 33% saving).

The Fire TV Stick range offers an easy way to get a smart interface on your TV, with all your favourite streaming apps, like Netflix and Disney+, and voice control through the Alexa button on the remote.

Echo Spot (2024 release)

On Sale
Echo Spot (2024 release)
Now 44% Off

If you just want a new alarm clock and you aren't bothered about using it as a digital photo frame, we'd recommend buying the Echo Spot. It's been discounted to only £44.99 at Amazon — that's the cheapest it has ever been.

Echo Pop

On Sale
Echo Pop
Now 56% Off

On a budget? The Echo Pop has also had its price cut; you can buy it for less than £20 today. This tiny smart speaker is perfect for bedrooms and offices, and it'll make a great gift.

The Echo Spot and Echo Pop offers run until October 16 at 8.55am and are open to all customers.

Samsung Galaxy Tab A9 (64GB)

On Sale
Samsung Galaxy Tab A9 (64GB)
Now 11% Off
Credit: Samsung

An affordable iPad alternative, the Samsung Galaxy Tab A9 is now only £129, down from £169, it has 64GB of storage, an 8.7-inch screen and runs on the Android operating system.

Apple 2021 iPad (10.2-inch iPad, Wi-Fi + Cellular, 64GB)

On Sale
Apple 2021 iPad (10.2-inch iPad, Wi-Fi + Cellular, 64GB)
Now 11% Off
Credit: Apple

Meanwhile, if you don't mind a slightly older model, the 2021 Apple iPad also gets a price cut. Prime members will pay £404.97 (a 12% reduction on the launch price) for a 64GB model in Space Grey.

Amazon Fire Max 11

On Sale
Amazon Fire Max 11
Now 48% Off

Get the Amazon Fire Max 11 tablet for only £129 in one of the best Amazon deals we've spotted. That's a whopping 48% discount on its original price of £249.99.

Out of all of Amazon's own-brand slates, this is the biggest and most powerful — perfect for streaming TV shows and movies, browsing the web or catching up on your favourite Kindle ebook.

Google Pixel 8

On Sale
Google Pixel 8
Now 31% Off

Get 21% off the Google Pixel 8 at Amazon today. At launch, it would set you back £699, but now it only costs £549 when you buy the black handset. Over Prime Day it dropped to only £455.

Not only is the Pixel 8 one of the best Pixel phones for most people, but it's also one of the best smartphones in the world, even though it's been knocked off its top spot by the latest Google Pixel 9.

You'll get a fantastic camera system with lots of cool AI features, a long-lasting battery and a bright 6.2-inch display.

OnePlus Nord

On Sale
OnePlus Nord
Now 40% Off
Credit: OnePlus

Save 36% on the OnePlus Nord, currently only £295. That's the most affordable it has ever been!

This budget phone has a four-lens camera setup, 12GB of RAM and 256GB of internal storage, with a 6.44-inch display and super fast charging that will get you a full battery in only 30 minutes.

Samsung Galaxy S24 Ultra

On Sale
Samsung Galaxy S24 Ultra

If you're hoping to buy one of the best Android phones at a discounted price, this Samsung Galaxy S24 Ultra deal is currently only £1,026 for the model with 512GB of storage (although stock is running low), or £1,399 if you'd rather have 1TB.

The best Samsung phone of 2024 is a productivity powerhouse, with a big screen and a stylus housed in the frame. It'll also snap some incredible photos on its 200MP main camera, and it comes with a whole selection of clever Galaxy AI features like the Chat Assistant and Circle to Search.

JBL Tune 520BT

On Sale
JBL Tune 520BT
Now 23% Off

JBL's Tune 520BT on-ear headphones already feature in our best cheap headphones round-up, and they're currently available for around £34.

They have a stated battery life of 57 hours, multipoint connectivity, hands-free calling and you can summon the Google Assistant or Siri at the push of a button.

Sonos Ace

On Sale
Sonos Ace
Now 18% Off

The Sonos Ace over-ear headphones were only released a few months ago, but they've already had a huge price cut. Right now, they will set you back £357.99, that's a 20% discount on the launch price of £449.

DS reviewed the Sonos Ace, calling them the "best headphones for watching TV" because they deliver impressive surround sound and they work seamlessly with Sonos soundbars. But aside from that, they look great, they sound amazing and the noise-cancelling will keep all the focus on your music.

Beats Studio3

On Sale
Beats Studio3
Now 43% Off

Prime members can get the Beats Studio3 wireless headphones for £169 in the sale. The price has fluctuated a lot this year, from £129 to £199. These over-ear headphones deliver 22 hours of listening time, fast charging and active noise-cancellation.

Lenovo IdeaPad 5 Pro laptop (16GB RAM, 512GB SSD, Windows 11)

On Sale
Lenovo IdeaPad 5 Pro laptop (16GB RAM, 512GB SSD, Windows 11)
Now 30% Off
Credit: Lenovo

This Lenovo IdeaPad 5 Pro is 30% cheaper than the RRP for all customers (RRP £999.99, now £699.99) – bear in mind stock is limited.

This 16-inch laptop has 16GB of RAM, a 512GB SSD and Windows 11 installed. It runs on an AMD Ryzen 5 6600HS Creator Edition processor.

Acer Acer Chromebook 314 laptop (14

On Sale
Acer Chromebook 314 laptop (14
Now 32% Off
Credit: Acer

Meanwhile, this Acer Chromebook gets a £90 price cut on the RRP, bringing it down from £279.99 to £217. The price dropped to less than £180 during the latest sales event.

The 14-inch laptop has 4GB of RAM and a 128GB SSD. It runs the Chrome OS on an Intel Celeron N4500 processor.

Google Pixel Watch 2

On Sale
Google Pixel Watch 2
Now 32% Off

The Google Pixel Watch 2 is cheaper than ever in this Amazon deal, cutting 32% off its original price. Right now you can buy it for only £239.

Digital Spy reviewed this smartwatch in 2023, and we were impressed by its fitness-tracking capabilities, it uses the Fitbit app, which is super-easy to use. Add to that a stylish design and comfortable fit, and it's a top choice for Android users.

Apple Watch Series 9 [GPS 45mm]

On Sale
Apple Watch Series 9 [GPS 45mm]
Now 22% Off

Right now there's a rare deal on the Apple Watch Series 9. In fact, it has a 12% discount making it only £379 to buy.

This version has a 45mm face, a water-resistant design and a built-in GPS. It'll track your workouts, monitor your sleep and has a temperature sensor to keep an eye on your well-being and your cycle.

More Amazon Prime Day deals from the Digital Spy team

Best Amazon Prime Day LEGO deals | Best Amazon Prime Day gaming deals | Best Amazon Prime Day PlayStation 5 deals | Best Amazon Prime Day Nintendo Switch deals | Best Amazon Prime Day Apple deals | Best Amazon Prime Day Echo device deals | Best Amazon Prime Day pet deals | Best Amazon Prime Day household essentials deals | Best Amazon Prime Day laptop deals | Best Amazon Prime Day Fire TV deals | Best Amazon Prime Day Fire tablet deals

How often is the Amazon Prime Big Deal Days sale?

The Amazon Prime Big Deal Days sale takes place once a year.

But it isn't Amazon's only shopping event – there's Black Friday, Cyber Monday, Prime Day and, more recently, we've seen the Amazon Spring Sale in March. In the UK, it also runs sales on or around Boxing Day, in line with many other retailers.

Amazon Prime Day and Amazon's Big Deal Days in the autumn offer exclusive discounts for anyone with a Prime membership, whereas Black Friday, Cyber Monday and the Spring Sale open up price drops to non-members, too.

How long are Amazon Prime Day and Prime Big Deal Days?

Since it started in 2015, the timeframe of Prime Day has been extended — first to a 30-hour event, then to 36 hours, then two full days. Like Prime Day 2023 and 2024, we're expecting next year's event to last two days, but only time will tell. The event usually kicks off and ends at midnight.

Similarly, the Prime Big Deal Days sale usually lasts two days, and we've had confirmation that it will be the same in 2024, running on October 8 and October 9.

What deals to expect on Amazon Prime Big Deal Days

It's too early to predict which products will be discounted for Prime Big Deal Days 2024 — but we can take some educated guesses based on what we've seen included in the past.

There are usually discounts across tech, gaming, homeware, beauty, fashion and household essentials.

Ninja air fryer deals, electric toothbrush deals and cheap laptop deals have all been included in the past, along with occasional Apple device deals and Samsung device deals.

Inevitably, there will also be huge price drops on Amazon's own-brand kit such as Fire tablets, Amazon Echo devices and Fire TV sticks.

When is Amazon Prime Day 2025?

Prime Day usually takes place in mid-July – except in 2020, when the event moved to October, and in 2021, when Prime Day took place in June. More often than not, Prime Day sticks to its original mid-July window.

The last Prime Day started on Tuesday, July 16 and ran until Wednesday, July 17, 2024.

Officially, Prime Day marks the anniversary of Amazon's inception. The company launched its US site in July 1995, and the first event with Prime Day branding took place on July 15, 2015, in nine countries.

Prime Day's global reach has expanded over time, with Prime Day events now taking place in over 20 countries.

How to sign up to Amazon Prime

As noted, Amazon Prime membership costs £8.99/month or £95/year in the UK and $14.99/month or $139/year in the US as of February 2024.

If you're a student, or aged between 18 and 22 years old, you can get an Amazon Prime Student membership at a preferential rate of £4.49/month or £47.49/year. You'll need to use your .ac.uk email address or provide proof of either enrolment at a university or your age, to sign up at this lower price or take up a free trial.

Amazon Prime is more than just the Prime Video streaming service, which is one of many benefits available to customers who take up a full Prime membership. (Note that as of February 2024, subscribers will need to pay an additional £2.99 per person per month to watch Prime Video content without ads).

Customers who have never had an Amazon Prime subscription before can take up a free trial. In the UK, this is set at 30 days.

Some shoppers who haven't had a Prime membership or a free trial in 12 months or more may be eligible for another complimentary 30-day trial.

Amazon Prime benefits

Signing up for Amazon Prime has loads of benefits. Not only will you get exclusive Prime member discounts, but you'll also get early access to certain deals, unlimited one-day delivery and even same-day delivery.

To add to that, there's the Prime Video library with original TV series like The Boys, movies such as The Idea of You and Saltburn, Prime Reading, with around 3,000 books, magazines and audiobooks, plus Prime Gaming – including a rotating selection of free games and a monthly Twitch subscription.

The perks of full Prime membership also include discounts that vary by country (in the UK, these range from a one-year complimentary membership of Deliveroo Plus Silver to cheap ODEON cinema tickets). You've also got the option to save on a monthly membership of Amazon Music Unlimited.

Why trust Digital Spy's Editors

During the Prime Day sale, Digital Spy has been digging through Amazon to find the best deals on our favourite products.

Yasmine Crossland, DS's Tech Ecommerce Editor, has covered plenty of sales since she started her career, so she knows all the brands and products to look out for. Not all deals on the day are good deals, and she's well-versed in filtering out the phoney discounts. To add to that, she's got tonnes of tech knowledge and so will only recommend devices that are worth your money.

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