Business network

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Customer expectations are different and constantly changing.

No matter what you’re doing in business—trying to hire the best talent, chasing your dream job, or finding the perfect partner for a new venture—knowing the right people will help get you there faster.

Getting Started When I began my self-publishing journey in 2015, I was clueless about the book marketing process. Facebook and LinkedIn were the extent of my social media presence, one for friends …

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So many writers balk at getting involved in social networking, yet in this day and age the Internet provides the key to book marketing. That’s not to say that traditional book marketing, like speaking and radio and television appearances, doesn’t still help sell books; it does. But ignoring—or rebelling against—social networking can prove a mistake

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