Renaissance worked with Pathea to drive My Time At Evershine Kickstarter launch campaign. Top line, this consisted of penning and distributing 2 press releases, advising design of pre-announce VIP reveal sessions, pitching & securing media as well as hosting sessions, plus we also managed all key media & content creator interactions whilst in a gestational stage, helping, advising & crafting key product messaging.

All the activities resulted in 320 articles from 212 media outlets worldwide with an estimated UVPM figure of 1.3 Billion.

Highlights included IGN (100.3m), GameRant (51.1m), Gamespot (45.7m), GamesRadar+ (33m), Pocket Tactics (10.7m) & The Gamer (20.8m) to name just a few.

Renaissance also supported with organic content creators generating 25 pieces of content from a subscriber base of over 600k, resulting in over 162.5k views at the time of writing, a very strong performance for a Kickstarter announcement.