Launch campaign

"The Dream is Different Here" mirrors the evolution in StreetEasy’s business as the brand expands its offerings to include tools for the owning and selling experience in NYC.

Create your successful pre-launch campaign to grow your interest list as much as you can before go time, plus get the free pre-launch planner.

Ad agency CPB London launches a campaign to tackle gender bias after shocking research.

Simple and product integrated website launch creative for an innerwear brand

The agency’s first piece of work for the brand aims to remind people how money matters are easier to handle with Monzo

Spotify is famous for its holiday marketing campaigns inspired by the culture we live. They hit its target audience straight in the heart. Let's take a closer look at six of them.

Victoria re-created her famous Marc Jacobs shoot from 2008

Building anticipation before you launch your new product is the best way to trigger the customers’ desire to purchase it. Although you need a long email list to leverage this tactic, it works if it’s done right. Your launch campaign needs to leverage more channels such as paid and organic social media or PR, but email marketing is also a very effective way of reaching out to the prospects. The people on your email list expect you to share news related to your product. Therefore, there is a…

Melbourne Convention and Exhibition Centre (MCEC) and Ogilvy Melbourne have launched a new campaign for Meetings & Events Australia's National Conference, using the creative platform of 'Break Conventions'.Ogilvy Melbourne engaged the help of renowned Melbourne street artists, RusKidd (of The Bl

TODAY, RETAIL’S biggest buzzword is omnichannel: an approach to commerce that involves both online and brick-and-mortar channels to create a seamless customer experience. It’s a simple concept that requires a robust supply chain, keen logistical planning, and smart customer research to make work. But countless brands say it’s all worth the effort. “The customer doesn’t care where you are. They just want to love the brand, and they’re going to buy it wherever they are,” says Andy Dunn…