Psychological perspectives

Behavioral marketing has changed the way we market. But what should you know about it, and how do you get started? Let’s take a closer look. In the past, marketing to consumers based on actions, like how many pages they visited on a site, were rudimentary at best. These could tell you, broadly, what a […] The post A Guide to Behavioral Segmentation Marketing appeared first on Neil Patel.

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An overview of types of sexual orientation, when and how it is recognized, causes, whether sexual orientation can change, and conversion therapy.

Psychological perspectives describe different ways that psychologists explain human behavior. Learn more about the seven major perspectives in modern psychology.

People often cling to their first instincts, but that may not be the smart way to go.

Naturalistic observation is a research method often used in psychology and other social sciences. Learn the pros and cons of this type of research.

Emotions affect everything from how well we pay attention to our mental and physical health. And yet many of us never learn to talk about them with specificity. Marc Brackett's work at the Yale Center For Emotional Intelligence is to help people learn to recognize and thus manage their emotions for better life success.

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