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Today's advanced web-based technologies create expanded opportunities for collaboration and customer knowledge sharing. However, research on customer�...
We apply Maslow's hierarchy of needs (the motivation theory) to explore how individual motivations influence customer knowledge sharing in online community.
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This research documents what motivates people to share products or purchasing knowledge with others through Q&A reviews.
The present research attempts to narrow this gap by focusing on the motivation behind the knowledge sharing behaviors of expert-level participants in company-�...
This paper aims to shed light on the differences in motivation for sharing knowledge between the major and minor contributors to a WKC.
Oct 11, 2021This study constructs a research framework for the influence of knowledge sharing on consumer–brand relationship in virtual communities.
Jun 3, 2022Why users contribute knowledge to online communities: An empirical study of an online social q&a community. Information & Management, 52(7), 840�...
Feb 21, 2024Thus, it is time to understand how motivators influence each other and inspire scientists to share knowledge and promote virtual communities.
This study makes three important contributions to understanding drivers of consumer knowledge sharing in online communities. First, by integrating personal�...
Jun 8, 2016The results reveal that personal factors are stronger drivers of knowledge sharing than e-service factors. This study advances consumer�...