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The 2024 State of the Media Report

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Investor and Analyst Relations

Enable an end-to-end comms strategy for informing and influencing investors, analysts, shareholders and the media.

 

 

Combine IR and PR to move markets with your financial news

When you have important financial information, your release is about much more than meeting disclosure requirements. It’s also a huge opportunity to earn media coverage for your brand—driving increased visibility, boosting credibility and impacting audience behavior.

To capitalize on this opportunity, you need an investor and analyst relations solution that integrates IR and PR capabilities, allowing you to influence analysts, investors and the media with your news. The right solution will help you:

  • Prepare compliant, compelling, financial news releases, and distribute them to the broadest audience of relevant analysts, investors, and business/financial media outlets.
  • Streamline filing with the SEC and other regulatory bodies.
  • Enable analysts, shareholders, influencers and potential investors to easily find your news, reports, and ESG (Environmental, Social and Governance) disclosures via dedicated microsites.
  • Coordinate and conduct professional investor webcasts and teleconferences using the latest technology.
Schedule a Demo
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Why Cision?

Cision IR provides public companies a proven technology foundation for orchestrating and executing a robust, successful investor and analyst relations comms strategy. Our integrated suite of capabilities and value added services—including the industry's leading global newswire distribution, 24/7 support from IR experts, compliant single-click SEC filing, customizable IR and ESG microsite solutions, and full-service teleconferencing—close the gap between IR and PR to help streamline and elevate every aspect of shareholder communications.

Our team of experts support thousands of IR teams. We work with you to make sure your financial story is as intended and ready to be amplified. Last year alone we worked with teams to improve SEO and resolve over 22,000 errors before their news was distributed.

Chipotle, Netflix, Microsoft and other leading publicly traded brands rely on Cision to help them orchestrate transparent, impactful earnings and financial news campaigns that generate awareness, credibility and trust among investors, analysts and the media.

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Loui Anastasopoulos

CEO, Toronto Stock Exchange and Global Head

Capital Formation

We feel the Cision brand speaks to quality, integrity and expertise. We use Cision for our own investor relations communications and find their one-stop-shop approach helpful in reducing complexity.
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Alison Ford

Manager, Corporate and Public Affairs

TD Bank

We've always had a news release page on our external site that was managed by Cision. Any time TD would have a news release, Cision would automatically post that news release on our web site. It saves us time and has been so helpful to have it so timely.

Build credibility and brand awareness with every material news release

Earnings releases are a primary source of news and information for investors and analysts—that’s why most publicly traded companies continue to issue full releases with their quarterly earnings disclosures. But simply posting an earnings press release to your company website or IR web page falls well short of the visibility and reach you need to expand awareness of your financial news and your overall brand story.

Cision’s integrated IR and PR capabilities enable a comprehensive, far-reaching, fully coordinated release of your material news—one that automates disclosure of your earnings release to the appropriate regulatory bodies, and then simultaneously distributes it to journalists, analysts, and financial and business media outlets. Cision provides:

  • Single-click filing of your earnings release and related documents and forms with EDGAR (for SEC filings) through our partner Donnelly Financial solutions (DFIN). Solutions for filing with SEDAR (for CSA filings) can also be easily integrated into the workflow.
  • Simultaneous direct distribution of your earnings release to:
    • Our Full Disclosure Networks that reach media outlets and 4,000+ financial, news and research websites—including Yahoo! Finance, Benzinga and Insider
    • Buy-side and sell-side analysts and portfolio managers from 22,500+ financial institutions worldwide
    • PR Newswire for Journalists exclusive community of 180,000+ opted-in journalists, bloggers and influencers that cover nearly 200 news beats and industry verticals
  • Cost-effective targeting. Our relationship with Ipreo lets you target your financial news to carefully curated investor lists spanning 34 industries, without a separate costly outlay for investor targeting.

Cision is SOC 2 Type II compliant

Protecting your news with the highest security compliance standard. And every release includes a full editorial review of your news by our seasoned content experts, plus a complimentary visibility report to help you track and measure the reach of your story.
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Combine IR and PR to move markets with your financial news

You've seen survey after survey indicating that analysts and investors depend on IR websites for researching new stock opportunities—and that increasingly, they won't invest in companies without an IR website, or with a poorly designed IR website. But even the largest publicly traded companies are challenged to maintain an easy to use, up-to-date IR web site. And investors' increasing demand for information around ESG initiatives makes this job even more time- and resource-intensive.

With Cision IR Websites, you can outsource production and hosting of a state-of-the-art IR website that matches the look and feel of your corporate web presence, highlights your financial and ESG stories, and updates automatically with news and disclosures as you release them. We support over 500 IR website clients, allowing them to:

  • Automate posting while maintaining control. Only press releases and content issued through your secure Cision account will automatically and immediately post to the IR and ESG pages of your microsite.
  • Build an audience for your ESG story. Reach thousands of media outlets and financial institutions with simultaneous distribution to thousands of media outlets and financial institutions covering ESG issues.
  • Add features that investors and analysts want. Include compelling, engaging content, such as Cision's interactive stock tools and charts, financial statements, corporate governance content, earnings calls, webcasts, event posts and presentations.
  • Save time and reduce errors. Eliminate the repeated work and risk of inconsistencies that result from posting content individually to multiple outlets.

Track every visitor. With advanced analytics, get detailed data on everything from visitors' companies and industries to the search terms they used to find your site, page views and more.

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Master earnings season and investor events with webcasting and teleconferencing services

Earnings calls, conference calls and investor events reinforce your commitment to transparency, by giving investors, analysts, shareholders and the media a chance to hear directly from your executive team. But managing the logistics and technology of these calls can seriously tax your IR teams' time and budget—especially during earnings season.

Cision's in-house production team makes it easy to produce investor events that engage your audience and make your executives look their best. We have decades of experience producing the gamut of digital investor events—from earnings calls to annual meetings and investor days, in audio, video or teleconference format.

Every event is full-service with live Q&A, full conference monitoring, complete event transcription, digital recording, and posting to your IR website.

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Audio webcast

Connect to a global audience via a branded media player that supports Q&A chat with speakers and much more. Audio is a cost-effective solution for earnings calls, educational programs and individual shareholder day sessions.

Video webcast

Live-stream your event from any sized location—from a conference room to a concert hall—and enable your audience to make a stronger connection with your executives.

Teleconferencing

Host a live teleconference using our web-based, operator-assisted control room, or run a pre-recorded presentation followed by live Q&A.

Learn how Cision IR's uniquely integrated IR and PR tools can streamline workflows and elevate the effectiveness of your analyst and investor communications.

What our experts are saying

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The State of Investor Relations in the Virtual World

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ESG Integration Forum 2022: Five Takeaways for IR Pros

Earnings News: How to Get the Latest Financials in Your Inbox

Earnings News: How to Get the Latest Financials in Your Inbox

Webinar Rewind: The State of Investor Relations in a Virtual World

Webinar Rewind: The State of Investor Relations in a Virtual World

Investor Relations Leadership in the Age of Disruption

Investor Relations Leadership in the Age of Disruption

SPEAK TO AN EXPERT TODAY

Cision PR and Communications experts take the time to understand your strategy, goals and challenges. In partnership with you, our team will recommend the optimal solution to help you understand, influence and amplify your story.